Friday 28 March 2014

Social Media, an enormous platform for advertisement

Social media always plays an important role in apps and technology marketing. Social media help you to reach much wider and sharply targeted audience. They are bound to be interested in what you have to offer to them. Not only this, social media will help you to bring more potential customers.

Social media has become a platform which is easily accessible to anyone with internet access, brand awareness and facilitate conversations with thousands of customers. It is relatively an inexpensive platform for organization for implementing marketing campaigns. Companies can receive direct feedback from their targeted markets and customers. There are some popular social media sites like Facebook, twitter, LinkedIn etc. these are some of the popular social networking sites that are in existence today.

The media channel offers a single platform to interact with many users from all over the world. Make sure that you can create a strong presence on these social media sites. Some of the organizations popularly use social media in their marketing plan for promoting a new technology or application in the market. They can get connected with organizations whenever they want.

But, for promoting an application or technology in social media sites, you need to follow certain rules. There are thousands of applications out there, so, you need to add something extra so that it gets noticed by customers. Adding a unique touch to the way you present your app to the users will eventually make your app a winner. Tell your potential customers why your app is special and how it would help you better than all other apps in a particular category. You must use the right word to present your app to the visitors as it is an important part of app marketing.

Thus, social media is a vast and inexpensive advertising platform. Organizations are able to target individuals based on specific interest shared on social media.

Friday 14 March 2014

Take a glance at top three emerging technologies in 2014

The World Economic Forum, famous for its annual convention in Switzerland, has put a new report for identifying the top five technological trends in the year 2014. Technology is perhaps, the greatest agent of change in modern era. In the year 2014 and a whole new range of powerful technologies are creating visibilities into real time process, enabling agility and of course responsiveness like never before. So, here, you take a glance at the top three emerging technology in this year.

Screenless Display: Screen less Display technology promises some amazing way to view your documents. With this new technology, holographic image can now be generated in three dimensions with MIT’s Media Lab reporting they created an inexpensive prototype holographic video display with the resolution of standard TV. In respect of privacy and start ups and content securities which are ramping up the screenless displays for including projecting images directly into a person’s retina which increases security.

Body Adapted wearable Electronics: We probably heard about wearable technology like Fitbit wristbands and their siblings. These devices help people in understanding their health and fitness choices, this particular sector is gradually shifting beyond the clip on devices.

This wearable electronic is designed to adapt body’s shape where it is worn. These types of devices are tiny but packed with a wide range of sensor along with a complex feedback system. These are being designed not to be seen such as ear buds that will monitor your heart beat, a temporary tattoo that tracks your vital statistics and small sensors worn under clothing to track your pos

Nanowire Lithium-ion Batteries: This new generation batteries get charged quickly and produce 30 to 40% electricity than today’s lithium-ion batteries. These batteries help to transform the electric car market and allow the storage of solar electricity at household scale.

From wearable electronics to brain computer interfaces, these three web technology have emerged in the year 2014. The positive technological breakthrough promise innovative solution to the most pressing global challenges, from resource scarcity to global environmental change.
ture. It is an amazing device for those that are visually impaired.